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Is Marvel losing its position on Superheroe films? Will GotG save it?

 I have dedicated many blog posts in this and others to the MCU and its movies. I'm not ashamed to say that Tomás Elías González Benítez is a geek who loves the superhero genre, and the Marvel movies have fulfilled my expectations in terms of adventure and fun in a completely satisfactory way.

 The Marvel Cinematic Universe (MCU) had achieved tremendous success with its interconnected storytelling and had built a vast and dedicated fanbase.However, this leadership is -apparently- reaching its end. Is it true? should we kiss goodbye the MCU?

A dominant force

The landscape of superhero films is constantly evolving, and new developments can occur after my knowledge cutoff. Other studios, such as DC Comics/Warner Bros., have been actively producing superhero films, and some have been well-received critically and commercially. Additionally, there are numerous superhero films and franchises beyond the Marvel and DC universes.

While it's possible that Marvel's dominance could change over time, they have consistently demonstrated their ability to adapt and innovate. They have a robust lineup of characters and plans for future films and TV shows, which suggests they will continue to be a major player in the superhero genre. Ultimately, the reception and success of their upcoming projects will determine their ongoing position in the industry.

What's happening now?

Since the premiere of Avengers: Endgame, it seems that the MCU has gone downhill. With the notable exception of a few series, the movies that have been released so far (Eternals, Doctor Strange, Black Widow, Shang-Chi, Wakanda Forever, Thor: Love and Thunder, Ant-Man Quantumania) have gone unnoticed, making the voices crying out for fatigue for superhero cinema has come to theaters. We must remember that 15 years have passed since the first MCU movie was released, Ironman in 2008.

Not so impressive villains, stories that do not connect as we are used to, story arcs that do not interest and new characters that do not quite fit are some of the defects that fans and not so fans point out in this new stage of Marvel.


Is Guardians of the Galaxy the salvation of the MCU?

In contrast to all of the above, this week Guardians of the Galaxy Vol. 3 was released and suddenly it seems that the old Marvel has returned. An exciting story, a narrative arc closing, the farewell of the characters... The fans have spoken and the income corresponds to a great success, like those belonging to the Infinity saga.

However, this only reinforces some of the theories that I already explained before. Fans are interested in the stories of characters they know, not excessively complex, but involving them on an emotional level. And that's what Guardians of the Galaxy has achieved.

Does this mean that Marvel will take an upline from now on? Probably not. We will have to see how the following films already shot (like The Marvels) work and the tone they take.


The opinion of Tomas Elias Gonzalez Benitez


What do I think? Well, Guardians of the Galaxy is a great movie and Marvel has to stop making movies to start making stories. One of the characteristics of comics, which made him succeed in the publishing world and later in the cinema, is the portrayal of real characters, with real problems, far from unattainable demigods like those portrayed by the Distinguished Competition. Characters with whom readers (and viewers) could feel identified and stories that could even happen on a day-to-day basis.

The current problem with Marvel movies is that they have removed any kind of depth from the actions of the characters. The delicate story of the Wanda from Wandavision is dynamited in Doctor Strange, being reduced to a simple selfish monster that the protagonists will have to fight. Any vestige of the redemption story that the Disney+ series entailed was forgotten in the Sam Raimi movie.

And so with each and every one of the films that have been released, Eternals being perhaps the most obvious exponent. A handful of characters that neither come nor go to us, with whose motivations and reasoning it is impossible to empathize and a story that also (and for the moment) does not seem to have any connection to the MCU, despite the fact that it is obviously an event that It has affected the rest of the characters.

In short, all that remains is to wait and watch the rhythm of this cinematographic universe. I personally am hopeful that we will continue to see masterpieces.
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